As the first month of the New Year draws to a close, Google Analytics has updated and presented before webmasters a whole new version of Google Analytics. According to the Google newsletter, the Google Analytics team is focusing on features including email, scheduling, pdf export, profile copying and dashboard sharing. (more…)

The preconceived image the average person has of a web developer has changed in recent years: From lonely geek living in his mother’s basement lit only by the flickering light of a dozen haphazardly stacked CRT’s to the dashing Mark Zuckerberg-esque college students trying to mirror his success with varying results. This is a step in the right direction as far as I’m concerned but, it seems the image may change again: To children. Recently child developers seem to be falling into the news, proving that with dedication and a few hand cramps, anybody can change the face of tech. (more…)

Yep…it’s a new year, and everyone’s made their resolutions…

If you’re like many business owners, you’ve probably committed to improving your web presence in 2012 …and why wouldn’t you – it’s promising to be bigger and better online than ever before… (more…)

Keyword research is important to online marketing efforts. But even more important than that is the keywords you select for your SEO and PPC efforts. Of course, you cannot select what you have not researched, but finding keywords generally isn’t the problem. There are tons of keyword tools available that will help you do that. (more…)

Fed, fresh and caffeinated, #seschi sends us back to the session rooms for more learning. The first afternoon session I attended was Strategic Use of User-Generated Content (UGC) for SEO presented by Michael DeHaven, Sr Product Manager SEO of Bazaarvoice.  Prior to starting the session, DeHaven gave away Ghiradelli chocolates to 5 attendees within the session and gave them the instructions to eat the chocolate immediately and write a review of their experience. (more…)

If you use the Google Maps API for any of your apps or websites, you should pay attention to this. Google is planning on charging $4 for every 1000 page loads for these implementations of Google Maps. (more…)

The world of the internet is an ever evolving place where the old eventually loses its places with the passage of time. The phenomenon applies to everything available on the internet. It is vital to add fresh content on your website every now and then if you want to stay afloat in the cloud. Imagine a scenario where Google gives you the news about Bill Clinton when you search “new president” on it. You can imagine pretty well what this world would come to if such a time ever comes. (more…)

There are plenty of lists of what developers should know, but all of them mix broad and narrow concepts and miss a lot of core aspects. This list is an attempt to be the last list you will ever need to read about what you need to know about the web until next month when it changes again.
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After a short break for coffee and some delicious chocolate snacks, it is time for the final session of the day at SMX East 2011. In this presentation Shari Thurow, Found and SEO Director at Omni Marketing Interactive, discusses search engine friendly web design (#SMX #14A). Matt Van Wagner, President of Find Me Faster is moderating.
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While we as users often talk about the changes Google introduces into its search result pages, be it improvements in the algorithm, or addition of search tools to look of the page we seldom think about what all happens at the back end to make these changes possible. Keeping this in mind Google has released short video that gives a deeper look into the thought processes and type of work that goes into improving the quality of search result, the future of search and the future of Google as the world largest search result provider.

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